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Alison Slon
phone: 212-989-3669 
cell: 917-685-8850
alison.slon@gmail.com

Web Designer and Art Director with over ten years of experience in interactive media, web site design and development. Core expertise includes visual and interface design, online marketing and promotions, content development and project management.

 

Summary:
• Rebranding and redesign of web content
• Design of marketing and promotions strategies
• Conceptual layout and development design
• Liason with content developers, designers and IT developers
• Communications and organizational management
• Ability to interpret the needs of others into online solutions

Experience:
The Rensselaerville Institute
, 2008 - present, Consultant Art Director
• Redesign and rebranding of the website for a philanthropic think tank
• Ecommerce integration and enhancement of database functionality
http://www.rinstitute.org

Scholastic Inc., 2006 - 2008, Consultant Art Director
• Email and marketing campaigns for the Scholastic Store Online
• Email and marketing campaigns for the Affiliate Partners Program
• Consultant on the redesign of the website for the Scholastic Store
http://www.scholasticstore.com

Katharine T. Carter & Associates, 2007 - 08, Consultant Art Director
• Redesign of the website for a Public Relations Firm
• Associate: Web Designer, (see 2nd link below)
• Design of The William Zimmer Prize  website
http://www.ktcassoc.com
http://www.ktcassoc.com/03services_08video.html
http://www.zimmerprize.org

Chao Lab, 2007, Consultant Art Director
• Design of the website for a research lab for Dr. Moses V. Chao in the
Neurobiology Program at NYU Medical Center
http://saturn.med.nyu.edu/research/mn/chaolab

JWT, 2006, Consultant Art Director
• Wal-Mart Pitch Presentation

C2 Creative, 2006, Consultant Art Director and Flash Designer
• Toshiba banner ad campaign. Distributed nationally Summer – Fall ‘06
http://www.alisonslon.com/2_1_1cd.html
• Gerber’s Online Kitchen. Live on Gerber homepage August ‘06
http://www.alisonslon.com/2_2_1bnr.html

Citigroup, Smith Barney, 2004 - 05, Consultant Art Director and Flash Designer
• Smith Barney Access Site Tour
• Redesign development for Smith Barney Access, smithbarney.com
• Redesign of FCLinx and FC Financial Tools, Smith Barney Internal websites
http://www.smithbarney.com

Fry, Inc. 2004, Consultant Art Director
• Redesign of the ecommerce website for Godiva Chocolatier
http://www.godiva.com

Artists’ Portfolio Sites, 2004 - present, Consultant Art Director
• Design and production of artists’ portfolio sites
http://www.maureenmcquillan.com
http://www.drewshiflett.com
http://www.ellenwiener.com
http://www.katherinebowling.com
http://www.nikiketchman.com
http://www.marillapalmer.com
http://www.dickmorrill.com

LEGO Direct, LEGO.com  2000 - 2004,  Senior Designer and Art Director
• Art Director on redesign and branding of LEGO.com website, 2003
• Art Director for LEGO Corporate Communications, 2003 – 2004
• Senior Designer on product sites for 4yr. - 9yr. age groups 2000 – 2002
http://www.lego.com
 Reviews and Awards:
• Print Magazine, Oct. 2003, Design Excellence Award, Category: Interactive games
• Edesign Magazine, Dec. 2002, Case Study: LEGO.com Great Adventure

Web Design and Interactive Media, (Selected List)  1995 - 2000:

HBO.com , 1999 - 2000  Art Director
• Design of original “RealSports” website
• Redesign of “World Championship Boxing”       

CBS.com  1999  Senior Designer
• Redesign of Holiday 99 website

Broad Street Productions, 1998 - 1999  Senior Designer
• AOL Design and production on a CD-ROM illustrating rebranding for marketing and sales

Learn Technologies Interactive  1995 -1997 Designer and Animator on CD-ROM games
• “Qin” Illustration and retouching of 3-D rendered images
• “Wonders” Interface design, illustration in Photoshop and AfterEffects

Printed Publications, 1996 - 1998: (Selected list)
Time Warner  1998 “People” Imaging Department, Imaging Specialist
Hearst Magazines  1998  “Harper’s Bazaar”, Production Designer
Condé Nast Publications  1995 - 97  “The New Yorker” Marketing Department, “Sports For Women”, Production Designer
Dow Jones  1996  “The Wall Street Journal”, Imaging Specialist
Rodale  1996  “Men’s Digest”, Illustrator
Scholastic Inc. 1996  “Small Business Computing Magazine”, Illustrator

Teaching  Experience:
Pratt Institute  1992-1998  Assistant Professor
• Department of Computer Graphics and Interactive Media

Education:
New York Institute of Technology, NYC, M.A. in Communications, Computer Graphics, with honors
Columbia University, NYC, post-graduate study in Art History and Writing
Hampshire College, Amherst, Ma., B.A. in Fine Arts, Sculpture

Computer Applications:
Adobe CS3: Photoshop, Flash, Illustrator, Dreamweaver, InDesign, After Effects
HTML, CSS, Javascript, QuarkXpress, Microsoft Office